Passion and Light
This month AP Magazine published an article by writer and photographer Damien Demolder, looking at the association between how passionate we feel about a subject, and the resulting images that come from having that emotional investment in the work that we are lighting and shooting. The article centred around an image of a wood chipper from commercial photographer Tim Wallace that was shot for one of his clients, Forst. Not the most appealing or sexy of subjects but one that is a good example of what can be achieved with careful lighting and passion for the final the work to be completed.
Damien - “When Tim posted this shot on LinkedIn one of the commentators, not a native patron of arboreal munching apparatus, remarked, ‘Never wanted a wood chipper so much!' When desire lights in the viewer who has no natural affinity for your subject, you can be satisfied in a job well done.”
Tim - “I love shooting this type of job because the subjects are not "sexy", but with some effort and skill they can be transformed into something eye-catching for my client and their customers. At the end of the day, this is important for them so it's important to me.”
Behind the scenes in studio with Commercial Photographer Tim Wallace on the shoot.
